A communication agency contacted me with the idea of a futuristic health kit. They had some specifications about what it should feature.
My role was to come up with a concept of smart health kit that anyone could bring into their packpacks easily, or hang at home for security status.
It would then be modelled and brought to life through a short animation presenting the product and its features from different angles.
I've quickly thrown all the features on a piece of paper, and started sketching a few concepts.
Then, I modelled the product according to the sketches in Cinema 4D and rigged it with Xpresso, anticipating the animation needs. I actually had a lot of fun on that part!
We wanted to stay in the health-related scheme, so I figured that white with a red cross would be the best, and would be simple enough to understand it's actually a health kit. The solar panels (or wings) would have a glossy dark-blue carbon fiber-like material.
Because it was rigged using Xpresso, all I had to do was to keyframe the sliders of the object. I created these options in the user data panel: cross rotation and click, LED color (changing according to the status — normal, reassuring green, or red for SOS), open the trunk, deploy wings (or solar panels), slide & detach the beacons located at the bottom of the front part.
Camera-wise, I set up a stage object to be able to switch cams in a breeze. It allowed me to gain time by having a full scene to render at once. Turned out to be a very good option since I was on the deadline, but I couldn't cheat with longer sequences while editing. Actually, I didn't have to edit in post prod at all, which is both good and not so great depending on what you want.